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ABS-CBN Studio Tour


Last January 27, 2014, the Junior Marketing Association organized a studio tour to ABS-CBN, participated in by forty-nine business students of CKS College. The tour lasted for almost two hours.

The tour started with an audio-visual presentation, introducing the company’s history and showcasing the works they have achieved throughout the years. From time to time during the run of our tour, our tour guides would tell us trivia, such as ABS-CBN has two kinds of locations: the on-site location and the studio location. On-site location is being shot outside the premises of the network while studio location is being shot in a studio inside the network. The studio location has two kinds: a temporary studio and a permanent studio. The difference between a temporary studio and a permanent studio is that a temporary studio is dismantled after it has been used by shows like ASAP, LUV U and others, while a permanent studio is not dismantled like the ones used by shows like Umagang Kay Ganda and TV Patrol. We first went to the studio of ASAP, a musical noontime show every Sunday, wherein we found out that it is the largest studio ABS-CBN has. It is a combination of three ordinary studios. We also went to other studios like the studios of Minute to Win It, TV Patrol, and LUV U. We also passed by the radio stations they have inside the network like DZMM, where we saw the actual goings on when they are live. We also visited the area where the costumes and the props are kept after being used. They have such wide array of costumes, used for intermission numbers in ASAP.

What amazed us during the tour was almost all studios are just small, and are far different from what we see in televisions. The guide told us that it is because of the camera they use. They normally use wide angled lens that makes the people and place they shoot 10 times larger than the normal size. Aside from the studios, we also saw quite few ABS-CBN stars like Kiray Celis, Miles Ocampo, Alexa Ilacad, Sharlene San Pedro, Amy Perez, and Teddy Corpuz, and others.

(Article by Jayzie Meach Brown)

         

The Apprentice : JPIA Edition


Last January 25, 2014, CKSC-JPIAns attended a seminar organized by NFJPIA together with the JPIA chapters of San Beda and University of the East. It was entitled “The Apprentice JPIA NCR Symposia 2014: Refining Your Ace in the Workplace.” The event aimed to prepare fellow JPIAns for their future by giving workshops in Job Interview, Public Speaking, Event Hosting, Debate, and Non-Verbal Communication. It was an all day event held at the UE Theater.

The event started with a lecture from Mr. Peejay Garcia on “Effective Oral Communication.” Mr. Peejay was able to capture everyone’s attention and have them listen intently to him, from the serious part of his lecture to his humorous examples. According to him, the key to effective oral communication is to master your message, know you audience, and perfect your delivery. This was followed by an inspiring message from Mr. Roberto G. Manabat, the CEO of KPMG in the Philippines.

In the afternoon, the attendees were assigned to the different workshops they have previously signed up for. CKSC-JPIAns attended the workshop on Job Interview which was given by Mr. Smith D. Dacasin of KPMG. Mr. Dacasin told everyone what to expect, the do’s and don'ts of job interviews, what to wear and what not to wear, and how to answer the interviewer’s questions.

Everyone brought home with them new knowledge that will be useful to them in the future.

(Article by Hazelyn Xu)

                           

 

Business Correspondence


As they prepare to move on to another stage of their lives, junior and senior students will soon be applying for internships or jobs. having their internships and jobs. To help them with this all-important task, the Senior Organization, in partnership with the Junior Organization, organized and held a seminar entitled, “Business Correspondence: Resume Writing,” last January 20, 2014 at the 7th floor of the CKS College Narra campus. This goal of this seminar is to help students write a job-winning resume.

The speaker was Mr. Nikko Norman Izar. Mr. Izar graduated magna cum laude from the University of the East – Manila. He has a Bachelor of Arts degree in Broadcast Communication and is currently pursuing his Master of Arts degree in Communication Research at the University of the Philippines – Diliman. He used to be a segment producer and writer for companies such as the Fil-Chi Productions Inc, Philippines Tafler, Lifestyle Asia, and Rubycomm. Austria. At present, he is an associate brand manager of Diamond Laboratories Inc.

Mr. Izar shared tips on how to make a killer resume. He also discussed the do’s and don’ts of resume writing. He emphasized that a killer resume is one that is skill-based, organized, and compact. He also give some tips on how one should prepare for a job interview.

(Article by Mydee Tan / Photo Credit: Rachelle Tan)

 

Entrepreneurial Breakthroughs with Mr. Henry Lim Bon Liong


Chiang Kai Shek College – Faculty of Business, Arts and Sciences, in cooperation with the Junior Marketing Association (JMA), hosted a seminar entitled “Entrepreneurial Breakthroughs” last January 17, 2014. More than 150 business students gathered at the 7th floor of the Narra Campus to learn from the speaker, Mr. Henry Lim Bon Liong—one of the leading Filipino-Chinese business tycoons in the country. Also gracing the said seminar was CKSC president, Dr. Dory Poa.

Mr. Lim Bon Liong took over their family business at a very young age. He graduated from the University of the Philippines with a degree in Mechanical Engineering in 1972, and since then have taken the lead as Chief Executive Officer of the Sterling Paper Group of companies. Equipped with a strong value system, he persevered and endeavored to make Sterling the giant that it is right now in the industry.

An entrepreneur at heart and a risk-taker, Mr. Lim diversified into agriculture and transformed the rice industry through hybridization.  After much research, disappointments,  frustration, and trials, he later introduced a technology from China, which helped Filipino farmers increase their harvests. His SL-8H revolutionized and transformed rice production in the Philippines.

Speaking from experience, he shared insights on how entrepreneurs are vastly different from managers, and how vision and perseverance can make a difference in business. He also emphasized that to dominate the market and become the industry leader, it is important for an entrepreneur to be willing to take risks and strive to be better than competitors.

Having made a name for himself in various industries, Mr. Lim Bon Liong remains humble as a person. He always has packs of rice in his car which he gives to people he meets— new acquaintances and friends, potential business partners, or just anyone who might benefit from his high quality rice products. This is what he calls “Rice Diplomacy.” And indeed, this simple act of generosity is remembered by many people who are touched and inspired by his story. Entrepreneurs like him who use their businesses to help others are those who can, in fact, change the world.

(Article by Ana Charlene Lim)

            

Marketing Me


Last January 16, 2014, Senior and Junior Organizations collaborated to have a seminar held at the 7th floor of Chiang Kai Shek College, Narra Campus entitled “Marketing Me: A Resume and Job interview seminar” by Mr. Kim Chua. All 3rd year and 4th year students attended the seminar. The seminar aimed to help the students be prepared for job interviews and it also focused on online resume writing. He discussed the importance of having online resume writing which will allow us to save on paper and time. Students who went to the seminar came out more confident in making their resume and learned a lot on the companies hiring practices, giving students more chances to do a more successful job interview. At the end of the seminar, some students were picked by Mr. Kim Chua to have the gift certificates. We were really happy that 3rd year and 4th year students participated on the said event.

     

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