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CKS College Shines in Marketing Competitions during CAMP 9


Various teams of CKS College students excelled in the series of competitions held at the SMX Convention Center, Pasay City last February 24, 2015, during the 9th Conference of Aspiring Marketing Professionals (CAMP 9). Organized by the Association of Marketing Educations of the Philippines, the theme of the said conference was “Promoting Excellence in Marketing Education: Battle of Pen, Paper, and Personalities.”

For the Marketing Quiz Bee category, CKS College was represented by Jasmine Wong (Honors’ Circle Batch 1, 2nd Year BSBA-Marketing Management), Heather Co (Honors’ Circle Batch 1, 2nd Year BSBA-Marketing Management), and Jamaica Maru Costales (Honors’ Circle Batch 1, 2nd Year BSBA-Marketing Management). Among the 24 colleges and universities nationwide, CKS College ranked 1st runner-up.

In the Business Plan Competition, CKS College was represented by Lin Tian Tian (4th Year, BSBA-Marketing Management), Kyle Sy (4th Year, BSBA-Management), and Kervin Yap (3rd Year, BS Entrepreneurship). They successfully defended their product and business proposal and were awarded 2nd runner-up.

Also winning 2nd runner-up in the Print Advertisement Category was the CKSCian team comprised of Charmaine Paula Magbuhos (4th Year, BSBA-Marketing Management), Charlene Kim Dizon (Honors’ Circle Batch 1, 2nd  Year BS-Accounting Technology), Kim Miguel (4th Year, BSBA-Marketing Management), and Nichole Paige Co (4th Year, BS-Accounting Technology). They competed against ten other schools in presenting a proposed campaign against jay-walking. The team’s entry was highly praised by the judges, and was hailed to be of “world-class” quality.

Not to be outdone in the Marketing Research Category were Bernadette Dela Cruz (4th Year, BSBA-Marketing Management), Ana Charlene Lim (4th Year, BSBA-Marketing Management), Wesley Dytan (4th Year, BSBA-Marketing Management), and Kimberly Lagunday (3rd Year, BSBA-Marketing Management). The team won 2nd runner-up, as they successfully defended their marketing research study on the perception of smokers and ex-smokers on anti-smoking initiatives of the government.

CKS College was the only school to rank among the top 3 in all the academic competitions held during the conference. It was an extraordinary feat for the college, proving once again that CKSCians can rise to any challenge and emerge victorious.

Another highlight of CAMP 9 was the first ever search for Mr. and Ms. Marketing 2015, participated in by 15 pairs of candidates. CKS College was represented by Lance Andrew See (3rd Year, BSBA-Marketing Management) and Mary Grace Khu (4th Year, BSBA-Marketing Management).  The candidates paraded in corporate attire, sportswear, formal wear, and creative wear. Winning Mr. Marketing was Jayson Tabien of Polytechnic University of the Philippines-Lopez Campus and winning Ms. Marketing was Mary Dianne Ramirez Ortiz of Colegio de San Juan de Letran.

CAMP 9 also featured two prominent speakers from the field of Marketing. The first speaker was Ms. Chiqui Escareal-Go, president and CEO of Mansmith and Fielders, Inc., speaking on the topic, “Becoming the Next Marketing Rock Star.” The second speaker was Mr. Kim Chua, managing director of Jobs 180.com.  In his talk entitled, “Career in the Fashion Industry: Check Them Out,” Mr. Chua discussed the most in-demand jobs in the fashion industry. He also introduced the various services that Jobs 180.com provides to job applicants.

(Articles and Pictures by: Trisha Que/ Pageant Photos from CAMP 9)

 

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